About

What I Do

My work sits at the intersection of journalism, media production, SEO and AI-assisted content strategy. I create, shape and position content so it can inform, perform and stay visible across both traditional search and emerging AI-driven discovery.

Journalism

I started in journalism, working in local newsrooms in Germany and the United States. Covering real-world events — from community stories to police and court reporting — taught me how to identify relevant topics, structure information and communicate clearly under pressure.

Visual Storytelling

Alongside writing, I expanded into video and film production. From multimedia journalism to short films and on-set work, I developed a strong understanding of how stories translate across formats — combining visuals, audio and narrative into cohesive content.

AI, SEO & Digital Visibility

Today, I focus on content that performs. I combine AI-assisted workflows, technical SEO and content strategies to create and position brands for long-term visibility — across search engines and emerging AI systems.