Resume & Career
I’m Johannes Becht, a Berlin-based digital marketing manager and journalist. I combine more than a decade of editorial experience with content strategy, technical SEO and AI-aware digital visibility — turning complex information into work that can be understood, found and trusted.
Editorial judgment with a systems mindset.
I started in newsrooms, where accuracy, speed and public trust are non-negotiable. Today I apply the same discipline to websites, search systems and AI-driven discovery — connecting research, content, technology and measurable visibility.
I understand information before optimizing it.
Research, interviewing and editorial verification help me find the real question, identify useful evidence and turn complicated subjects into clear, credible content.
I see the website, not just the copy.
Content architecture, technical SEO, CMS workflows, accessibility and structured data are part of the same user and discovery experience — not isolated deliverables.
I can move from idea to published outcome.
Editorial ownership and hands-on production experience let me collaborate across strategy, copy, SEO, developers, designers, video and AI-supported workflows without losing the final objective.
Three ways I can strengthen a team.
Select the lens closest to your role. The combination is the differentiator: I can think like an editor, work like a digital marketer and structure content for modern discovery systems.
Search visibility built on real editorial substance.
I connect organic search with content quality, technical foundations, entity clarity and the emerging requirements of AI answer systems. My practical website experience spans traditional and headless environments.
A decade of finding the angle, checking the facts and meeting the deadline.
My editorial background spans German and American newsrooms, local reporting, courts and public safety, interviews, sports, features, health, education and long-form multimedia work.
Hands-on enough to produce. Experienced enough to lead the workflow.
I have worked as News Editor, reporter, photographer, video producer, filmmaker and digital marketing manager — experience that makes cross-functional collaboration practical rather than theoretical.
From local reporting to digital visibility.
Use the filters for a faster scan, then open any role for responsibilities, results and verification. Every relationship is described according to its actual context.
Current roleDigital Marketing Manager & Copywriter
WEVENTURE Performance GmbH · Berlin, Germany
March 2024–presentAgency · full-time
Digital Marketing Manager & Copywriter
WEVENTURE Performance GmbH · Berlin, Germany
I support clients and internal projects across content strategy, copywriting, SEO, technical optimization, accessibility and AI-aware digital visibility. The role sits between editorial work, search strategy and website implementation.
- Research, plan and write website copy, landing pages, blog content and strategic editorial assets.
- Improve content architecture, internal linking, metadata, entity clarity and structured website information.
- Collaborate on website relaunches, SEO migrations and CMS workflows in Contentful, WordPress and Webflow environments.
- Develop content and optimization approaches for search engines, AI answer systems and agent-assisted discovery.
- Contributed to approximately 500% growth in WEVENTURE website traffic; published 26 documented agency articles.
Professional newsroomMultimedia Reporter / Journalist
The Lawton Constitution · Lawton, Oklahoma, USA
2022–2023Reporting · video · photography
Multimedia Reporter / Journalist
The Lawton Constitution · Lawton, Oklahoma, USA
Reported for a professional daily newspaper covering Lawton, Fort Sill and southwest Oklahoma. Work combined daily reporting with photography, video, interviews and digital newsroom production.
- Covered courts, schools, public institutions, military topics, local government and community stories.
- Produced more than 60 published contributions during the documented 2022 summer internship period.
- Worked on location at Fort Sill and across Lawton, translating specialized subjects into accessible local journalism.
- Co-produced “The Preamble,” later recognized by the Oklahoma Press Association.
Student newsroomNews Editor · Reporter · Video Producer
The Southwestern · Weatherford, Oklahoma, USA
2019–2023Editorial · audience · multimedia
News Editor · Reporter · Video Producer
The Southwestern · Weatherford, Oklahoma, USA
Progressed from reporter to News Editor and video producer while studying at SWOSU. Covered breaking news, public safety, university leadership, politics, health, sports and local affairs.
- Built a large, publicly accessible archive of articles, interviews, videos and photo reporting.
- Conducted repeated interviews with university leadership, police and public officials.
- Covered the COVID-19 pandemic, campus safety incidents, court proceedings and local elections.
- Helped grow Facebook followers by 4,470% and Instagram followers by 1,650%.
- Produced field reporting from Houston around the 2022 NRA Annual Meetings and protests.
Long-term freelance newsroom workFreelance Contributor · Online News Editor · Sports Reporter
Pforzheimer Zeitung · Pforzheim, Germany
March 2014–August 20195 years 6 months · freelance
Freelance Contributor · Online News Editor · Sports Reporter
Pforzheimer Zeitung · Pforzheim, Germany
Worked freelance for the Pforzheimer Zeitung for more than five years after an initial newsroom placement, contributing across local news, sports, online publishing and photography.
- Researched, interviewed and wrote under daily newsroom deadlines.
- Covered regional football, rugby, handball, civic issues, culture and community events.
- Worked with public institutions and expert sources, including the Baden-Württemberg Ministry of the Interior, police, fire and civil-protection officials.
- Developed the speed, accuracy and source discipline that still shape my marketing and SEO work.
Three early newsroom and production environments.
These shorter placements are separated from the main employment history. They show where I learned different workflows early on — and, in the case of the Pforzheimer Zeitung, where an internship developed into more than five years of freelance work.
Editorial & online newsroomPforzheimer Zeitung
Pforzheim, Germany
2014 · Initial newsroom placement
My first structured newsroom experience introduced professional research, online publishing, editorial deadlines and local reporting. It became the starting point for the long-term freelance relationship listed above.
TV·BWVideo production placementTV-BW Medienproduktionen
Pforzheim, Germany
November 2016–February 2017 · 4 months
A four-month practical placement focused on professional video production and the workflows behind moving-image content, expanding my experience beyond written and photographic journalism.
Sports desk internshipDer Tagesspiegel
Berlin, Germany
Summer 2014 · Sports newsroom
Supported research and sports coverage inside a major Berlin newsroom. The placement included a published interview with Olympic sailing champion Willy Kuhweide.
Results, range and practical depth.
The numbers show reach; the project mix shows range. Results are attributed to the role and wider team context in which they occurred.
Website traffic growth at WEVENTURE
Contributed through content, search-focused publishing and broader website optimization. Presented as a team-context result, not a single-person attribution.
Social audience growth at The Southwestern
Facebook and Instagram follower growth during my editorial and multimedia work for the student newsroom.
Contentful, WordPress and Webflow relaunch exposure
Selected WEVENTURE project contributions across Breitling, ICS Cool Energy and Heizungsmacher demonstrate practical work beyond a single publishing stack.
Written and visual publishing volume
More than 300 articles and editorial contributions plus more than 40 published videos and multimedia productions across German and US environments.
Attribution note: Agency clients were clients of WEVENTURE Performance GmbH. Relaunch results and overall project scope belong to the wider teams; the resume describes Johannes Becht’s selected contribution and practical exposure.
Academic training backed by newsroom practice.
My formal education connected strategic communication with film production. Scholarships, an industry-supported internship and an Oklahoma Press Association award add independent recognition.
Southwestern Oklahoma State University
B.A. in Communication Arts with a Strategic Communication focus and Film Production minor. The program combined communication theory with reporting, newsroom work, video and independent production.
Goethe University Frankfurt
American Studies / English Studies before moving to the United States. This phase strengthened the linguistic, cultural and analytical foundation for later US newsroom and university work.
Second Place — Video Journalism or Marketing
Oklahoma Press Association Better Newspaper Contest for “The Preamble,” together with Scott Rains and The Lawton Constitution.
Jack B. Shelton & Walter Crouch Scholar
Selected for the pursuit of authentic journalism, with public records from SWOSU and the SWOSU Foundation.
Oklahoma Newspaper Foundation Program
Selected for an eight-week paid newsroom internship at The Lawton Constitution, supported by the Inasmuch Foundation.
Broad enough to connect teams. Specific enough to execute.
The strongest part of my profile is not one isolated tool. It is the ability to connect editorial substance, technical structure, search intent, audience needs and responsible AI use.
SEO & digital visibility
Editorial & content strategy
CMS & website work
AI-assisted workflows
Multimedia production
Professional strengths
See the work, not just the job titles.
The resume provides the overview. These pages make the experience verifiable through bylines, case context, awards, film credits, independent projects and detailed professional relationships.
Portfolio
Articles, interviews, videos, films, books and selected digital work from 2014 onward.
Explore work → Verified contextOrganizations & Projects
Employers, newsrooms, agency projects, education and reporting relationships — precisely classified.
View relationships → External recognitionAwards & Scholarships
Industry and academic recognition with official supporting records.
View recognition → Visual storytellingFilmography
Directing, writing, producing, editing, acting and production credits.
View film work → Specialist profileSEO Expertise
Search strategy, technical foundations, entity clarity and sustainable organic visibility.
Explore SEO → Specialist profileContent Marketing
Editorial systems that connect usefulness, discoverability, trust and commercial purpose.
Explore content → Specialist profileArtificial Intelligence
Human-controlled workflows and content prepared for AI-assisted discovery.
Explore AI → Entity recordKey Facts
A concise factual overview with education, roles, profiles, books and creative credits.
Open facts →Looking for someone who can connect content, search and AI?
If your role needs editorial judgment, technical curiosity and the ability to turn complex information into visible, useful work, let’s talk.